From farm to glass: A different way to explore Mengniu's milk world

Editor︰Ryu

Many people have probably tried Mengniu dairy products, but may not know that the Mengniu headquarters, located in Hohhot, Inner Mongolia, is itself an industrial tourist attraction open for visits.

From the brand story to the automated production lines, and the manufacturing process of turning raw milk into finished products, this place transforms the once abstract modern dairy industry into a journey of discovery that can be experienced first-hand.

Without further ado, let's set off and start the Mengniu journey right away!

Exploring the source factory of the "Dairy Capital"

When Hohhot, Inner Mongolia is mentioned, many people might first think of its grassland scenery, but the city actually has another distinct identity—the "Dairy Capital of China".

The vast grasslands and high-quality milk sources have nurtured a mature and complete local dairy industry, with well-known enterprises such as Mengniu and Yili also developing here, making the dairy industry one of Hohhot's most representative city symbols.

Hohhot city view, Inner Mongolia
Exterior view of the cow-shaped factory building at the Mengniu Headquarters Base
Mengniu's Chinese-style exhibition hall at the 2026 FIFA World Cup venue

The Mengniu Dairy Headquarters Base, located in the Horinger Shengle Economic Park, is precisely a place where one can get a close-up look at the charm of this "Dairy Capital".

This place is both the headquarters of Mengniu and a national 4A-level industrial tourism attraction. Since its official opening in 2007, it has gradually developed into a distinctive attraction that combines tours, popular science education, and brand experiences.

For visitors, a trip to the Mengniu headquarters is not just about seeing a factory; it is more like stepping into a microcosm of Hohhot's dairy landscape.

Through concepts such as ecological grasslands, green pastures, and green factories, visitors can more tangibly experience how the "from pasture to table" supply chain operates, which also adds a touch of novelty to their Hohhot trip.

One route to understanding the birth of a glass of milk

When visiting Mengniu's headquarters base, you don't need to figure out the route yourself; the park usually arranges a guided tour according to the number of people, following a fixed tour route through the exhibition area, production workshop, and interactive experience sessions in sequence.

The entire trip takes about 1 to 3 hours, and even first-time visitors can easily follow along.

After entering the park, visitors will usually first go to the reception and exhibition area, where they can quickly learn about Mengniu's development history and the overall layout of the park through sand tables, screens, and brand information.

Colourful cow sculptures at the Mengniu Headquarters Base
The automated production workshop at the Mengniu Headquarters Base
The world-leading rotary milking machine inside the Mengniu Headquarters Base
The dairy cow shed at the Mengniu Headquarters Base
Mengniu Headquarters Base

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The pasture outside the Mengniu Headquarters Base

Afterwards, you will go deeper into the factory along a specially designed, fully enclosed viewing corridor to get a close-up overhead view of the automated production workshop.

The process of liquid milk, from processing and filling to packaging, is clear at a glance, and this is also the part of the journey most worth seeing in detail.

On-site, you can also taste dairy products such as milk and cold drinks, and some areas have interactive experiences, making the entire tour not just about looking at display boards and workshops, but adding a sense of immersion and fun.

Mengniu's headquarters is full of a sense of technology

If the production line demonstration shows people how a glass of milk is born, then the newly added intelligent guided tour and interactive design at Mengniu's headquarters base further make this industrial tour feel more technologically advanced.

The park features an AI humanoid robot guided tour, which, combined with explanations and interactive experiences, makes the originally rather professional dairy industry knowledge easier to understand, and also means the tour process is no longer just a one-way "factory viewing".

Mengniu Headquarters Base AI Robot Guided Tour
Mengniu Headquarters Base

In addition, the "Dairy Fun Milk Workshop", a probiotic science somatosensory area, and an Italian soft-serve ice cream experience area have also been added in the park, allowing visitors to learn about dairy ingredients, fermentation concepts, and cold drink production in a more relaxed way.

From the automated production line to the interactive experience area, the whole process is like the story of the birth of a glass of milk unfolding step by step before your eyes; there are things to see and things to do.

For those experiencing industrial tourism for the first time, Mengniu's headquarters has both the authenticity of a modern dairy industry and retains the relaxed pace that a tourist attraction should have; as a half-day trip option in a Hohhot itinerary, it is indeed quite an original idea.

Travel Information

Mengniu Dairy Headquarters Industrial Tourism Park

Address: North Gate, Mengniu Phase VI Factory, Dairy Industry Development Zone, Horinger County, Hohhot, Inner Mongolia

Opening hours: 9:10am–11am; 1:30pm–4pm

Admission: Free; advance booking is required via the Mengniu WeChat mini-program

Recommended visit: 1–3 hours

  Read more:

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  Inside Beijing's 751 D·Park: Where industry takes on a new look

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